What have you lost being an entrepreneur?

A regular pay check? Company of people smarter than you? Stability of a big firm? Time with family? Time with friends? Time with books? Time for yourself? Your hobbies? A mind free of thoughts? And what have you gained instead? A smart entrepreneur will always find a...

Key challenges – the famous slide!

Fantastic anecdote by Ravi, while at Wipro. Change of management – new head of sales is brought in. Super sharp. Direct. No nonsense Meeting with top management. One gentleman presents a slide, with the title “Key challenges” New head stops the...

What is entrepreneurship

I was at ISB Mohali this weekend. Fantastic experience – lovely new campus, enthusiastic bunch of students, wonderful weather, the ISB touch visible all across! One of the clubs had invited me for a talk on entrepreneurship. And I found it best to summarize what...

What your customers will never tell you!

The Internet has a fundamental problem. You don’t get to meet your customers. They only call you or write in. And when they do so, they only share what they have been through. What they will never share, is how they feel! Experience is factual. Can be described,...

What next?

What next is an extremely easy question to answer when you are starting up. There are problems to solve, growth to be achieved, paths to be discovered and segments to be scaled. It’s the hardest question when you are big. Replace starting up and big with...

What drives cynicism in customers?

On any given day, I receive 30-50 emails from customers. I would bucket them in 3 categories – positive feedback (about things that are right or wrong with crazeal – these emails basically help us improve), enquiries (please tell me how to) and complaints...