Engagement on social media

We track our social media content meticulously.Every week – on what worked, and what didn’t. Amidst all of this, one fascinating sight that has emerged is what kind of posts have higher and lower reach.Yesterday I shared my content journey on Twitter, and...

How to create content?

Don’t create. Document your life.Your failures.Your wins.Your rituals.What makes you soar.What makes you plummet. Be transparent. Share progress. Quicker than you know, you are creating wonderful content because of authenticity. Creating content is difficult....

Half a million

How do you celebrate your first half-a-million? YouTube was the platform where Ankur Warikoo clocked his first 500,000 followers once wariCrew was formed. To celebrate this milestone, all of us decided to have a virtual offsite, where Supriya from our team led us for...

The onus

The onus to market and sell your book is on you.The onus to keep yourself happy is on you.The onus to “create” your luck through your habits is on you. Not anyone else.They may help you. Assist you. Root for you. However, no one can walk the path for you....

The biggest tragedy of life

The biggest tragedy of life is going to the end of your life and not doing something you had always wanted to do.The biggest tragedy of life is not giving your 100% to your work.The biggest tragedy of life is not spending time with family because you were too...

Meeting random people

For the past 5 years, I have met someone new every week.  Earlier it used to be in the office.Now it happens through Zoom. I decide spontaneously. An interesting email.An intriguing tweet.An article that caught my fancy. I just seek their time. People have...