The markets are bad

The product isn’t there as yet 

The systems failed 

The team size was small

The long weekend impacted sales 

The traffic was bad 

The hours are long and I don’t have time 

The money isn’t enough 

The excuses I have for not delivering on my promise are unlimited 

The helpless story equates excuses to output 

Unfortunately, it isn’t 

Instead, try the ownership story

I will make time

I will find a workaround 

I will solve this

I will get it done

And if I don’t, I will not shield behind an excuse.