Contents of the 8-chapter Complete Guide to Starting Up
Chapter 1: How to shortlist a bunch of startup ideas?
How to shortlist 3-5 ideas from the dozens of ideas out there.
Chapter 2: How to pick the right startup idea?
How to pick the 1 idea to work upon, from the 3-5 ideas you have shortlisted.
Chapter 3: Finding your cofounder and the founding team
What to look for in your cofounder (or whether you should have one) and the founding team.
Chapter 4: Basics of founder equity and ESOPs
How to split equity between your cofounder and yourself. And how do ESOPs actually work.
Chapter 5: Basics of fund raising
Whether to raise funds, how to determine valuation, determining how much to raise and shattering myths around fund raising.
Chapter 6: Planning and building your product’s first version
What does MVP (Minimal Viable Product) mean and how to go about building one.
Chapter 7: Pricing your product
How to price your MVP when you first release your product.
Chapter 8: Releasing your product and getting the first customers
How to get your first 1,000 customers, find product-market-fit and pivot, if you have to.