ankur Warikoo

Pretty Interesting…! But then…will only work once…you cant create businesses out of it…!

I have realized, that customers are (much) smarter than you think they are…(or you would want them to be!)! And that creates an impact…a big one…on businesses…especially the ones in the repeat business segment (almost everyone).

These guys can clearly not do a business of buying bicycles cheap and selling them for a profit creatively! Once…it works…twice rarely will. 

So value has to be created and it mostly always has to be either tangible or quantifiable. Cost and convenience are the biggest value creators…hands down. And the hardest to create…!

Jonathan Littman and Marc Hershon, authors of I Hate People have come up with one of those unorthodox Interview Tests that could give you insights (non-technical though) into the personality of the individual.

“Observe how the candidate crosses the street”

And honestly, my experience so far with hiring, is that Attitude is all that matters! Skills can be acquired, but attitude is a “if-and-only-if” condition!

Read about the test

I am a wader…who are you?